WordPress is an open-source Content Management System (CMS) that was released in 2003 and has since become the world’s most popular website platform. It is powered by PHP and MySQL – two very common and widely used programming and database languages.
It started life as a blogging platform and while it is certainly still used for that today, it has become a vast and sophisticated CMS.
Currently in use on over 74 million websites, over 27% of the world’s websites, with 50,000 new WordPress websites are created every day.
There are a lot of different reasons that everyone from the massive global business to the geeky garage blogger are all choosing to use WordPress. I certainly can’t give you all the answer in one article, but:
Here are the top 10 reasons to use WordPress for your website.
1. WordPress Websites Are Easy To Manage
WordPress is a Content Management System (CMS) that was originally created for bloggers to use. It has a traditional WSYWG interface that you find on most word processors and so makes adding new content simple for new and experienced users alike. The WordPress core automatically notifies you of any updates to its components that are required, and these are completed in one click.
Easy to navigate from the inside, WordPress websites are ideal for modern business.
2. Search Engines Love WordPress
The major search engines tend to rank WordPress websites higher than websites created on other platforms. This is because the structure makes it easy for their bots to crawl.
WordPress is very powerful and incredibly robust. You can use it to create a website for your local firm, or use it to run a global empire. WordPress is very adaptable and is used to run websites of all sizes and purposes, it can easily be scaled to suit your specific needs. Immediately, or over time.
4. It’s Open Source
This means that it costs you nothing to use. You can download and install WordPress for free and use it however you like. The CMS product itself is coded by thousands of developers from all over the world, and they are constantly working to make it better, faster and more secure. The global community of talented developers is one of WordPress’s biggest assets.
WordPress is incredibly versatile. It can be used to run a stand-alone blog, e-commerce website, membership platform, brochure website, or just a simple landing page. It has so many use-cases and functions that it is an excellent choice for do-it-yourself beginners and experienced developers alike.
6. Easy Integrations
Because WordPress is so widely used, the vast majority of large applications and platforms have full integration with WordPress. This allows your website to become an integral part of your marketing, sales and business processes.
7. High Security
You may think that because WordPress is open source software that it is very vulnerable to hackers, because anyone can access the code. However, the reverse is true. Because there is a global community of developers all working to ensure that your site stays secure. This means that your website and its data is safer than it would be with a proprietary CMS.
With thousands of different themes and plugins available to choose from, it is easy for both beginners and advanced users to customise the design and functionality of your website. If there is a feature or specific look that you want to implement then it is likely that there is a way to achieve it. And if not, a developer or designer can create a way for you.
9. Publishing Content
WordPress is an ideal platform for publishing content. You can share all media types from text to video. You create, publish and schedule content from your desktop, tablet or smartphone.
Almost every web host offers WordPress as a CMS and it is a competitive market. You can find a quality hosting solution easily, anywhere in the world, and if your provider doesn’t meet your needs it is not complicated or time consuming to switch to another host.
These are just a few of the reasons that one should use WordPress for your website. If you think I have missed an important please leave a comment below, and to discuss your website needs, contact me on [email protected]
P.S. When you’re ready… here are 3 ways we can help you with marketing and growing your accounting practice:
1. Grab free copy of my book
It’s the roadmap to attracting better prospects, signing higher value clients and scaling your accounting firm. – Click Here
2. Take the test.
It will benchmark your firms ability to effortlessly attract, connect with & convert high value clients using the Pioneering Practice Scorecard. – Click here
3. Join the tribe and connect with firms who are growing too.
It’s our new Facebook community where ambitious founders, owners, and partners learn to attract better prospects, sign higher value clients and scale their accounting firm. – Click here