Most partners in accounting firms are not thinking or acting in a way that will enable them to grow their business.
They are on the tools, picking up compliance work if their team are busy, and are fighting fires.
This means that the most important aspect of a partner’s job (building the firms brand and getting new clients) is pushed to the bottom of their lengthy to-do list and is overlooked.
Which is why firms are stuck and struggle to catapult themselves over the £400K-£600K mark.
For this reason I recommend you engage what I call CEO thinking:
1) What actions must you start doing to increase turnover/grow the business?
2) What actions must you stop doing to increase turnover/grow the business?
3) What actions must you delegate?
It is only when the thinking and ACTIONS of the partners change, that the business changes.
