by Amanda C. Watts | Sep 13, 2022 | Blog
When it comes to online marketing, video is one of the most powerful tools at your disposal – if not THE most powerful tool. However, it could be that you’ve been making videos for a while and they’re not getting many views. Is it pointless? Should...
by Amanda C. Watts | Mar 15, 2022 | Blog
It’s no secret that the media loves to scare us. When it comes to accountants and bookkeepers, the media is always saying that technology is going to render the profession null and void. According to the papers, you’re all working on borrowed time. I’m here to tell...
by Amanda C. Watts | Mar 14, 2022 | Blog
Once upon a time, I used to run a marketing agency that did the “grunt” work for businesses. I was overworked, underpaid and hardly ever saw my children. I may not be an accountant or bookkeeper, but I’ll bet that you can relate to this tale of low profit margins and...
by Amanda C. Watts | Mar 13, 2022 | Blog
As an accountant, bookkeeper or outsourced CFO, you have a wealth of knowledge to share. However, I often see you giving that knowledge away for free during sales calls, only for your prospects to walk away without becoming paying clients. As a result, you become...
by Amanda C. Watts | Mar 12, 2022 | Blog
Anyone with any kind of business savvy is on the lookout for investments these days. However, the one that will generate the biggest return isn’t property, cryptocurrency or stocks. And it’s certainly not going down the pub or watching Netflix every night. It’s...
